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Strategy How To Create Pursue & Deliver

BBD $81.35
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ISBN / SKU
9780273745471
YOUR COMPLETE GUIDE TO STRATEGY. PLAIN AND SIMPLE. The FT Guide to Strategy is your unbeatable reference on strategy. It offers an incisive overview of both corporate level and business unit level strategy, an A to Z of the world's leading strategic thinkers and introduces the key strategic tools and techniques you need to develop your own strategy. In one engaging read itleads you through each critical step in creating, delivering and understanding successful strategy. This is the smartest and most readable strategy guide available anywhere.
More Information
ISBN / SKU9780273745471
AUTHORRichard Koch
PublisherPearson Education Limited
PUBLICATION DATEMay 11, 2011
EDITION4th New edition
FORMATPaperback
NUMBER OF PAGES396
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