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Strategy How To Create Pursue & Deliver

Strategy How To Create Pursue & Deliver

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Item #:9780273745471

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FT Guide to Strategy: How to Create, Pursue and Deliver a Winning Strategy

by: Richard Koch

Overview

YOUR COMPLETE GUIDE TO STRATEGY. PLAIN AND SIMPLE. The FT Guide to Strategy is your unbeatable reference on strategy. It offers an incisive overview of both corporate level and business unit level strategy, an A to Z of the world's leading strategic thinkers and introduces the key strategic tools and techniques you need to develop your own strategy. In one engaging read itleads you through each critical step in creating, delivering and understanding successful strategy. This is the smartest and most readable strategy guide available anywhere.

Details

ISBN: 9780273745471
Format: Paperback
Page Count: 392
Edition: 4th Revised edition
Date Published: 12 May 11
Publisher: Pearson Education Limited
Series: FT Guides

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